The European Imaging and Sound Association (EISA) has chosen the Agfa Vista film range as the "European Colour Print Film of the Year 2001-2002".

The award will be presented on 24 August to mark the 20th anniversary of EISA, ahead of this year's Internationale Funkausstellung consumer electronics exhibition in Berlin.

The acronym EISA stands for an association consisting of more than 40 leading professional magazines from 20 European countries that deal with every aspect of photography, video, audio, home theatre and multimedia.

In explaining the reasons for this year's choice, the EISA jury – which is made up of editors-in-chief and technical editors – emphasises Agfa's Eye-Vision technology.

This technology makes for more precise colour rendition. Red looks less aggressive, blue more natural, and the hues of green have been improved. Eye-Vision technology proves to be particularly advantageous when taking photos in fluorescent light.

EISA recommends the Agfa Vista 200 and Vista 400 as all-round films, while the Vista 800 is best in difficult lighting conditions and the Vista 100 for optimum definition and very fine grain.

The conferment of the EISA Award on the Vista films once again confirms that the professional world also appreciates the innovative achievements of Agfa's outstanding products.